Web Design & Content Creation | For businesses in the South West

Create Compelling Content Experiences

Increase your leads and get deeper engagement analytics by creating compelling content experiences.

Content creation is the process of presenting a collection of topic ideas that appeal to your preferred audience in the way that they wish to digest the content they need to help them make an informed decision.

We take the time to understand your preferred audience and your goals before we create the compelling content that will generate the responses you desire.

“Create valuable content that will resonate with your preferred audience in a way that they want to digest it.”

We create written or visual content around those ideas for businesses like yours, and make that information accessible to your audience as a blog, video, infographic, brochure, guide or other format.

81% of B2B marketers report their organisation uses metrics to measure content performance.*

Content marketing is a great way to get people talking about your products, services, and company. Content marketing is also a great way to engage your customers and create a community. And, let’s be honest, the added SEO won’t go a miss!

The top predicted areas for content marketing investment in 2021 are content creation (70%) and website enhancements (66%).*

Provide your preferred audience with valuable, interesting content they will want to read/watch.

How I Create Great Content for Your Business:

    • Define your marketing goals
    • Understand and ‘know’ your business and your audience
    • Discover what your preferred audience sets are interested in
    • Discover how your preferred audience likes to digest content
    • Create a mix of media with the same content
    • Set up (and regularly update) your blog
    • Create blogs, email, social media, podcasts, videos, brochures, guides, paid ads etc. from your content
    • Create a content calendar so you always know what to talk about and that supports your overall marketing plan

For your content marketing to be successful, you need to stay strategic in what you’re creating and avoid falling into the trap of simply reacting or creating content for the sake of it.

*Content Marketing Institute 2020

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